Management Seminars: Gary Cundill (Cranfield University)
Gary Cundill (Cranfield University)
1.01 Howard House
Title: Who's pulling the strings? How actors outside your company can influence the decisions you thought were yours to make.
Gary will explain how shareholder activists and other actors can influence company non-financial strategy and performance, drawing on research recently published in International Journal of Management Reviews and empirical work he carried out during his doctoral studies. He'll illustrate his thinking with stories of successful and unsuccessful influencing attempts, and conclude with some thoughts as to how activists' string-pulling is likely to influence company strategy and performance in future, and the impact this may have on managerial careers.